Lessons learned · 27 March 2026

The empty room is useful data.

An empty room is annoying. It is also useful. It tells us something is wrong. Maybe the price is wrong. Maybe the name is wrong. Maybe the setup is wrong. Maybe nobody needs that use case in that location. The important thing is not to defend the room. The important thing is to learn from it.

An empty meeting room

An empty room is annoying. It is also useful. It tells us something is wrong. Maybe the price is wrong. Maybe the name is wrong. Maybe the setup is wrong. Maybe nobody needs that use case in that location. The important thing is not to defend the room. The important thing is to learn from it.